Monday 8 July 2019

Passion Capital: The World's Most Valuable Asset by Paul Alofs



The value of passion capital is that it is the foundation upon which all other forms of capital are built. With passion capital, you can acquire the others.  Expressed as a formula, passion capital looks like this: Passion Capital = Energy + Intensity + Sustainability.



Passion is an emotion, but passion capital is an asset.  It is the energy, intensity, and sustainability that leaders use to build lasting values.



Passion capital is created by applying seven principles: creed, culture, courage, brand, resources, strategy, and persistence.



A creed is a focused statement of beliefs that create clarity, unity, and inspiration.



Your brand is your reputation.



Persistence is the vehicle that transports us from loss, blockage, and defeat to a fresh starting point.



Leaders keep their eyes on tomorrow, and managers keep their eyes on today.